Tendinopathies are one of the most common injuries individuals seek treatment for (i.e. tennis elbow, achilles tendinopathy). They can be debilitating and ongoing as they tend not to improve with time and rest. Research is mixed on the best treatment for tendinopathies, however, one trend emerging is the that rehab programs should be focused on improving the capacity of the muscle and tendon to manage load. This means, in addition to hands-on therapy, a progressive tendon loading exercise program is key to full recovery. Physiotherapy can help break the negative cycle of these overuse injuries and prevent recurrence.